Christmas

'Sweet Child O' Mine' - John Lewis Christmas Ad 2009

'Sweet Child O' Mine' was the 2009 John Lewis Christmas ad, it featured a cover of the Guns N' Roses performed by Taken By Trees.

In 2009 advertisement agency Adam & Eve who are now known as DDB Worldwide came on board to produce the first of six of John Lewis' Christmas adverts.

Sweet Child O' Mine

The advert featured children opening adult gifts like a coffee machine and a laptop, the commercial used the tagline "remember how Christmas used to feel", the final scene shows a girl unwrapping a camera and becoming a woman.

Taken By Trees - 'Sweet Child o' Mine'

The 2009 ad features a cover of the Guns N' Roses song 'Sweet Child o' Mine' by Swedish indie band Taken by Trees. The song was the first from a John Lewis ad to make it in to the official UK top 40 singles chart at number 23.